P1 NEW
THE CASSETTE,
REIMAGINED.
Analog for today.
IN A MORE
OPEN WORLD
DON'T STARE.
MUSIC USED TO
HAVE A SHAPE.
A cassette was never only a format. It was the pause before pressing play, the feel of choosing an album, and a memory you could hold.
THE TAPE,
IN FULL VIEW.
The transparent structure turns playback into part of the object. Reels, gears and movement stay visible while the tape is playing.
NO MORE
BLIND PAIRING.
A compact display makes the connection process visible. Browse nearby devices with the brass encoder. Press to confirm.
COLD METAL.
LIVING DETAIL.
A CNC-machined aluminum frame carries the transparent body. One brass control adds warmth — and a tactile point of focus.
LOAD.
PRESS.
LISTEN.
No feed. No shuffle. Just this tape, this side, this moment.
ANALOG MECHANICS.
MODERN INTERACTION.
VISIBLE MECHANICS
Watch the cassette, reels and gears move in real time.
TACTILE CONTROL
Physical buttons keep the listening ritual deliberate.
CLEAR DISPLAY
Playback and Bluetooth status without distraction.
BLUETOOTH SELECTION
Choose nearby devices from the screen — no blind pairing.
3.5 MM AUDIO
A direct connection for headphones or an external system.
USB-C POWER
A familiar connection for everyday use.
PRESS PLAY ON
SOMETHING REAL.
The cassette, reimagined for the way we live now.